Play Arena is an arcade game platform where players can enjoy casual gaming or compete with others for prizes. Players have the chance to collect points by participating in competitions or logging in daily. These points can be exchanged for vouchers that can be used at Play Arena's partner merchants.
It's a convenient and entertaining way for people to have short bursts of fun during their busy lives.
| Timeline | Q2 of 2022 |
|---|---|
| Platform | Web-based Mobile App |
| Tools | Adobe XD, Figma, & Maze |
| Role | Product Designer |
<aside> ⚠️ Disclaimer: Actually, Play Arena is an NDA project that I modified to fit into my portfolio. I have received permission with the condition that what I present and input as portfolio is not the same and not as complete as the original project. Includes: Where the platform will be live and what payment method is used.
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As the Product Designer for this project, my core objective was to strategically identify and implement the most effective solutions to enhance user engagement and drive business growth. I work closely with Product Manager, Business Development, and Developers.
To discover the best solution, we stuck to the Double Diamond Theory and Lean UX process. We aim to incorporate the key phases of Discovery, Definition, Ideation and Implementation in this project.
People nowadays seek quick and convenient entertainment in their busy lives. Mobile platforms have become the go-to choice because almost everyone has a smartphone with them. It provides easy access to short and enjoyable activities, making it the perfect solution for on-the-go entertainment.
Arcade game are one of the best choices to play on the sidelines of busyness.
Here are the characteristic of Arcade Games:
Image: Play Arena home screen.